
Nice to meet you!
I’m Rima. I’m very passionate about what I do and what I do is creating user-centered products. I love talking to people, and I’m extremely enthusiastic about all things design.
As a former digital marketing manager, I had the chance to interact with many designers and the more I learnt about design, the more I realized I needed to make the switch.
I started my professional career as a graphic designer back in 2015. Since then I’ve crafted brand identity for a number of companies and businesses in various spheres.
The background of graphic design helps me with the design solutions, especially with those regarding the UI aspects. On the other hand, the marketing background is of great help when it comes to understanding and balancing user needs with business needs for every specific project.
I'm a mother of four. It's a big mixed bag of emotions, breakdowns, little and big happiness, stress, and burnout encapsulated into a single phrase. And yet here I am sharing my story with you.
As I got married and had my first child back in 2015, I decided to handle my postpartum depression, anxiety, and stress by treating myself to inspiration and learning new things. That's how I got into graphic design working as a freelancer. I had my first big slap on the face when I submitted one of my first works to a design competition. Of course, it didn't win but the real shock was when I got to compare my work with the winning one. That was my Dunning-Kruger Effect moment of truth as bitter as it could be.
But I didn't give up.
I started backing up my gut feeling with knowledge. I started reading and learning and practicing. Of course, it wasn't easy both from psychological and financial points of view but I had my family's support to keep pushing through.

In 2017 I had my second maternity leave which gave me some time for peaceful consideration and planning and I decided once and for all that I'm pivoting my career advancement to the sphere of Product Design.
In 2020 I started my full-time job as a Product Designer at Ultralabs and in 2021 I got admitted to Toptal.
These days, I'm balancing remote product design work with family life and despite the everyday ups and downs, I'm happy and grateful for how far I've got and still going.
Here's a shout-out to everyone struggling to get through! Never give up on your dreams even when it seems like all the odds are against you. Keep rocking!
Still got questions? I’m more than happy to answer!
Give me a shout